Dijital Pazarlama kitabı yayınlandı

Dijital pazarlama konusunda uzman akademisyenler tarafından hazılranan Dijital Pazarlama kitabı raflarda yerini aldı.

Bekir Sefa Köksu, Cihat Kartal, Deniz Yıldız, Doğu Kayışkan, E. Ebru Şentürk, Ebru Genç, Emine Nihan Cici Karaboğa, Halil Pak, Kübra Müge Çakaröz, M. Ferit Aydın, Mehmet Akif Çakırer, Murat Ayar, N. Çiğdem Uluç, Remzi Reha Durucasu, Resul Çelik, Tuğçe Ezgi Soyaltın, Ufuk Karadavut’un yazarları arasında olan “Dijital Pazarlama Metrikleri” bölümün Yüksekbilgili Eğitim ve Danışmanlık kurucusu Zeki Yüksekbilgili’nin yazdığı, Mehmet Akif Çakırer’in editörlüğünü yaptığı Dijital Pazarlama kitabı Nobel Akademik Yayıncılık tarafından yayınlandı.

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